Twitter CEO Elon Musk has revealed how much his newly-acquired social media company will charge users for their “blue check” accounts.
On Tuesday, Musk highlighted that company will charge $8 per month for its “Twitter Blue” subscription service in the United States.
He noted that the subscription will be required for verification badges but the “blue check” accounts will no longer be limited to public figures and will be available to all.
The move comes as Musk seeks to boost the numbers of the sought-after “verified” badge and remove spam bots.
“Twitter’s current lords [and] peasants system for who has or doesn’t have a blue checkmark is [expletive],” the Tesla CEO and Twitter owner said.
“Power to the people! Blue for $8/month,” he added, noting that the price will be adjusted by “country proportionate to purchasing power parity.”
The platform’s current subscription plan, called “Twitter Blue,” is $4.99 per month.
It was launched in June last year and offers access to features such as an option to edit tweets.
In a separate post, Musk shared that perks to the updated subscription plan would include priority in the replies section, mentions, and search—a feature the billionaire described as “essential to defeat spam/scam.”
“This will destroy the bots,” he said.
“If a paid Blue account engages in spam/scam, that account will be suspended. Essentially, this raises the cost of crime on Twitter by several orders of magnitude.”
You will also get:
– Priority in replies, mentions & search, which is essential to defeat spam/scam
– Ability to post long video & audio
– Half as many ads
— Elon Musk (@elonmusk) November 1, 2022
The SpaceX founder and self-described “free speech absolutist” also said that verified users will have the ability to post long videos and audio, and would see “half as many ads.”
His new plan also includes a paywall bypass from “publishers willing to work with us.”
Additionally, Musk revealed that the social media platform is going to add “a secondary tag below the name for someone who is a public figure,” an already-existing feature for politicians.
Musk, the world’s wealthiest person who officially acquired Twitter last week, didn’t confirm when the new pricing and updated tweaks are set to go into effect.
However, previous reports suggested he ordered engineers to make the changes before the end of this week.
The current feature that Twitter launched in June 2021 for $4.99 a month gives users the ability to modify their tweets for up to 30 minutes after posting them.
The feature can be used to add hashtags, explain or correct a mistake in a tweet, or amend a small typo, among other things.
Musk’s comments follow reports that he was looking at the process of profile verification and how the blue check marks were given.
Twitter used to give these to noteworthy profiles based on its own criteria.
More than 80 percent of Twitter users who took part in a recent poll said they would not pay for the check mark.
Some 10 percent said they were willing to pay $5 a month.