President Donald Trump’s former economic advisor Larry Kudlow just scored a big win as his show on Fox Business Network (FBN) ended the month of August on top of the business news ratings.
During Business Day, two Fox programs, “Kudlow” (weekdays, 4 PM/ET) and “Varney & Company” (weekdays, 9 AM–12 PM/ET), once again topped the business news rankings.
The shows beat the competition by double digits.
Hosted by Stuart Varney, FBN’s signature three-hour market-open program “Varney & Co.” garnered 253,000 total viewers, beating CNBC’s “Squawk on the Street” for the 18th consecutive month.
That program joined Larry Kudlow’s eponymous “Kudlow,” which ended the month crushing CNBC’s “Closing Bell” by 82%, netting 290,000 total viewers, as the network’s two top-rated programs.
FBN had five of the top 20 cable news programs with affluent 25-54 age demographic viewers.
The network’s “Mornings with Maria” ranks first, drawing in a median income average of $177,900.
“The Claman Countdown,” “The Evening Edit,” “Kudlow” and “Barron’s Roundtable” rounded out the top 20, notching an average A25-54 median income of $128,900 or greater.
Ratings for the month of August 2023
Business Day (M-F 9:30 AM-5 PM/ET)
- FBN: 203,000 total viewers and 15,000 A25-54
- CNBC: 190,000 total viewers and 38,000 A25-54
Market Hours (M-F 9 AM-4 PM/ET)
- FBN: 194,000 total viewers and 14,000 A25-54
- CNBC: 195,000 total viewers and 39,000 A25-54
Total Day (M-F 6 AM-6 AM/ET)
- FBN: 147,000 total viewers and 20,000 A25-54
- CNBC: 138,000 total viewers and 30,000 A25-54
