Target Holds Emergency Meeting to Avoid Being Next Bud Light amid Backlash to ‘Tuck-Friendly’ Bathing Suits

Target held an emergency meeting amid growing backlash to displays that show “tuck-friendly” bathing suits that allow men to hide their genitals in a woman’s swimsuit.

The displays are part of the company’s LGBTQ Pride initiative.

A Target insider said there were “emergency” calls on Friday and some managers and district senior directors were told to tamp down the Pride sections immediately to avoid becoming the next Bud Light.

“We were given 36 hours, told to take all of our Pride stuff, the entire section, and move it into a section that’s a third the size,” the Target insider said.

“From the front of the store to the back of the store, you can’t have anything on mannequins and no large signage.

“We call our customers ‘guests,’ there is outrage on their part.

“This year, it is just exponentially more than any other year.

“I think given the current situation with Bud Light, the company is terrified of a Bud Light situation.

“The call was super quick, it was 15 minutes.

“The first 10 minutes was about how to keep your team safe and not having to advocate for Target.

“The last five was, ‘Move this to the back, take down the mannequins and remove the signage.’

“It’s all under the guise of trying to increase swim sales,” the insider said.

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“Everyone was like, ‘Thank God,’ because we’re all on the front lines dealing with it.”

READ MORE: Anheuser-Busch CEO: ‘Misinformation’ to Blame for Bud Light Boycotts

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By David Hawkins

David Hawkins is a writer who specializes in political commentary and world affairs. He's been writing professionally since 2014.

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